CREATIVE DIRECTION

Beyond the wardrobe.

My background in fashion design and creative direction has shaped the way I see style — from the overall vision to the smallest detail.

Having founded and creatively directed my own fashion label, I bring over two decades of international fashion experience to creating considered, visually compelling work.

I collaborate with brands and creative teams on fashion imagery, campaigns and editorial styling, bringing together clothing, accessories, colour and composition to create a cohesive visual identity.

My approach is intuitive, detail-driven and grounded in an appreciation for beautiful design, individuality and timeless style.